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10 Best AI Tools for Social Media (May 2024)

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Social media use only continues to grow, meaning so does the amount of valuable data and insights available to companies of all sizes. Social media strategies are crucial for any business looking to secure a spot in the AI-driven future. Any business that does not have one will undoubtedly fall behind. 

With the rise of artificial intelligence (AI) technology, social media provides us with insights no human or group of humans could ever achieve. There are many AI tools on the market that help with social media management, content creation, analysis, advertisements, and much more. 

AI can take over many of the social media tasks that are time consuming and monotonous, freeing up teams to focus elsewhere. This time could then be used to organically interact with customers, plan multimedia campaigns, or work on larger projects. 

Let’s take a look at the 10 best AI tools for social media: 

1. UpGrow

UpGrow – The Ultimate AI Instagram Growth Service in 2024 (10X Your Followers)

UpGrow is fully Instagram-compliant. Since 2016, they've helped users gain millions of followers organically. UpGrow replaces a full social media marketing team and uses AI to attract more followers based on your filters: location, age, gender, language, interests, hashtags.

UpGrow only attracts active and engaged followers who are eager to interact with your Instagram posts & stories.  Unlike similar services that generate fake followers, they guarantee that all your new followers are authentic, engaged, and genuinely interested in your content.

Some of the offered targeting filters include:

Location – Help you grow your local targeting.

Age & Gender  – Filter your followers by age and gender, giving you more control over your target audience.

AI Profile Optimization – Optimize your Instagram profile for maximum impact with AI Instagram Profile Optimization, custom-tailored to your unique needs.

Read our UpGrow Review or visit UpGrow.

2. Circleboom

What is Circleboom Publish!

Circleboom Publish streamlines your social media management across various platforms and accounts, all from a single dashboard. This tool integrates with OpenAI, offering a versatile AI Social Media Post Generator. It simplifies content creation by providing AI-generated images and text that can be posted across different social media channels and accounts effortlessly.

With Circleboom Publish, social media posts are enhanced with automatically generated captions, emojis, and hashtags, making them more engaging. The tool's AI capabilities extend to offering translations, humor, and grammar checks, ensuring your posts are both appealing and accurate. For added convenience, you can also schedule your AI-crafted posts in advance.

The Circleboom Social Media Management Tool is designed for efficient planning, designing, and scheduling of posts, enabling users to handle multiple social media accounts seamlessly from one centralized location.

Ideal for businesses, influencers, digital marketers, content creators, and regular social media users, Circleboom Publish stands out as a comprehensive solution for generating and refining social media content. It empowers you to craft and design images, texts, and captions, and enhance your posts with trending and relevant hashtags for maximum impact.

Here are some of the main features of Circleboom: 

  • Use AI to generate social media posts & tags
  • Flexible scheduling of social media posts
  • Easy to use

Read our Circleboom Review or visit Circleboom.

3. Creatify

Creatify AI - Create short video ads in seconds, just with a product URL

Creatify offers a robust suite of AI tools tailored to revolutionize digital marketing and e-commerce advertising. The platform simplifies the creation of video ads by allowing users to directly transform product URLs into engaging videos, complemented by hyper-realistic voice-overs to streamline content production and elevate campaign outcomes. Key features include the URL-to-Video Converter, which seamlessly generates tailored video content by analyzing product details and media directly from URLs.

Adding a personal touch to advertisements is made easy with over 70 lifelike AI avatars. Users can also opt to create a custom digital twin from their video, which helps maintain a consistent digital presence without the need for continuous filming. Creatify's AI Script Writer aids in crafting compelling narratives that captivate and convert audiences, trained on thousands of successful social media ads.

For auditory enhancement, the AI Voice-Over feature allows the selection of one of 40 unique voice characters to deliver a brand's message with clarity and realism. Additionally, the platform supports 29 languages, enabling brands to tailor their messages to diverse global audiences effectively.

  • URL-to-Video: Automatically transforms product URLs into custom video ads.
  • AI Avatars: Provides over 70 lifelike avatars and custom digital twin creation.
  • Script Writing: AI generates compelling marketing scripts from successful ad data.
  • Voice-Over: Offers 40 unique AI-generated voices for realistic narration.
  • Multilingual: Supports 29 languages to cater to a global audience.

4. StoryChief

Manage your content marketing with StoryChief

StoryChief is a leading AI tool for social media management, offering seamless integration with over 100 platforms and saving up to 4 hours of work per week. It facilitates direct publishing to CMS, social networks, RSS, and newsletters, while managing 50+ social channels. The platform simplifies social media planning, offering automation, scheduling, and actionable insights for content optimization across major networks like LinkedIn, Facebook, Instagram, TikTok, Pinterest, Google My Business, and X.

Key features include bulk scheduling, auto-publishing, platform-specific content editing, and AI-powered content generation. StoryChief also provides a centralized hub for audience insights, boosting productivity and engagement through employee advocacy. With tools for comprehensive planning and execution, such as a social media calendar and content campaign management, StoryChief enhances efficiency in creating and distributing content across multiple channels.

  • Integrates with over 100 platforms for seamless content publishing.
  • Automates scheduling and optimization of social media content.
  • Provides analytics for audience engagement and growth insights.
  • Includes editing tools for platform-specific content adjustments.
  • Facilitates employee advocacy to boost brand reach.

Read our StoryChief Review or visit StoryChief.

5. Flick

Getting Started With Flick 2024

Flick is a tool that enables you to create social media content faster and at scale. Users can craft highly personal and on-brand captions 10x faster than before.

Don’t let the hassle of caption writing get in the way of your content creation. Get uniquely-crafted captions, as if you had a personal copywriter at your service.

Flick's AI Social Media Assistant is a marketing tool that helps you speed up the brainstorming, writing, and planning process for Social Media. Instead of spending hours coming up with content ideas, the Assistant can help you generate original and engaging content ideas based on the topics you enter within seconds.

It'll help you become an expert copy-writer without the years of training. Crafting killer captions can be challenging, but the Assistant helps you do more in less time, within your own unique voice.

The tools are wrapped within the ‘Content Planner', a dedicated space for your ideas, whether they’re fully fleshed out or just a working title. This can help you organize your thoughts better and create more cohesive content.

Some of the additional functionalities offered include:

Scheduling – Your time and headspace are precious. Make planning, creating and publishing your content less stressful, with a reliable and easy-to-use Scheduler.

Hashtags – No more shooting in the dark. Start reaching more people when you post, and tailor your hashtags to improve your performance.

Analytics – It's easy to lose track of what's working on Social. Get the clarity and confidence you need to make the right decisions.

Read our Flick Review or visit Flick.

6. Hootsuite

How to Use Hootsuite in 15 Minutes

Hootsuite presents itself as an essential tool for enhancing social media management and effectiveness. It is designed to streamline various processes, saving users time and increasing their productivity. By automating tasks such as posting, replying, and content creation.

Hootsuite allows users to focus on strategy and growth rather than routine tasks. It provides detailed analytics to help users understand their return on investment (ROI), optimize their social media strategies, and make data-driven decisions. With features like bulk scheduling, a universal social media inbox, and unique content creation tools integrated with Canva, Hootsuite aims to significantly reduce stress and workload for social media professionals.

Additionally, its capacity to triple reach, boost engagement, and grow followers can transform social media efforts into more profitable and rewarding experiences. Hootsuite positions itself not just as a tool, but as a partner in social media success, promoting both efficiency and growth.

  • Automates social media tasks, enhancing productivity.
  • Delivers comprehensive analytics for strategic refinement.
  • Includes bulk scheduling and a universal inbox for efficiency.
  • Offers integrated content creation tools with Canva and AI features.
  • Boosts reach, engagement, and follower growth for profitability.

7. Content Studio

AI Caption & Image Generator for the Best Social Media Posts

Content Studio offers a simple yet powerful all-in-one social media tool for agencies, brands, and marketers. Instantly create Instagram captions, Tweet ideas, inspirational quotes, rewrite content, and never run out of content ideas.

Save time and overcome writer’s block through AI-generated captions and images for your social posts. Use pre-made templates to create quality content for Tweets, Instagram captions, etc.

Increase the visibility of your post by having the AI suggest relevant and trending hashtags for your content. Some users may also appreciate the emoji feature, where the AI creates visually engaging posts by analyzing the text's tone and adding appropriate emojis.

One feature most users will find helpful is that you can instantly create incredible images for your social post by simply giving textual descriptions to the AI bot.

Read our Content Studio Review or visit Content Studio.

8. Lately

Getting Started with Lately

For those looking to implement AI into their social media strategy, one of the top options is Lately. This AI tool enables you to recognize context from a larger collection of content, which can then be used to create social media posts that promote it. 

Lately also offers a dashboard of social media tools that can be used for tasks like scheduling and social media project management. Besides these, you can use Lately to analyze metrics on social pages, which helps you determine the best posting times to achieve a wider and more engaged audience. 

Here are some of the main features of Lately: 

  • Dashboard of AI social media tools
  • Generate multiple tweets at once related to URL, documents, or information
  • Schedule social media posts
  • Analyze metrics across channels 

9. Jasper

Meet Jasper, your AI assistant 👋 Write amazing content 10X faster with the #1 AI Content Platform

Jasper AI stands as a revolutionary tool in social media marketing, designed to supercharge content creation through the power of AI. It simplifies the generation of engaging social media captions and enables the repurposing of content across various platforms at an impressive scale. With features that allow for the creation of comprehensive marketing campaign assets from briefs and the remixing of existing content, Jasper AI streamlines the social media content creation process. The platform boasts a vast library of over 50 AI-powered templates, catering to a wide range of needs from writing captivating headlines to producing SEO-optimized blog posts swiftly.

A unique aspect of Jasper AI is its browser extension, which integrates seamlessly with Chrome or Edge, allowing marketers to employ AI tools directly within their existing workflows. This feature underscores Jasper's commitment to enhancing productivity and creativity in social media marketing. The tool's effectiveness is further evidenced by its adoption by over 100,000 leading companies worldwide, earning endorsements from marketing experts. Jasper AI not only facilitates a more efficient approach to social media marketing but also empowers teams to deliver high-quality content that resonates with their audience.

Here is a look at some of the best features of Jasper:

  • AI-driven social media caption generation and content repurposing.
  • Campaign asset creation and content remixing capabilities.
  • Over 50 specialized AI content templates.
  • Browser extension for Chrome and Edge enhances workflow integration.
  • Trusted by 100,000+ companies for social media marketing efficiency.

Read our Jasper Review or visit Jasper.

10. Socialbakers

How to Use Socialbakers for Social Listening

Another top AI tool for social media is Socialbakers, which is an AI-driven social media management platform that carries out advanced audience insights, influence marketing discovery, and an impressive tracking dashboard and content feed. With the unified content feed, you can see all posts on all of your platforms. You can also view an analytics dashboard and smart scheduling tools that suggest optimal posting times. 

Here are some of the main features of Socialbakers: 

  • Influencer dashboard tool
  • Advanced audience insights
  • Smart scheduling and optimal post times
  • Multi-channel management

Summary

In conclusion, today's top AI social media tools offer a range of powerful features designed to enhance and streamline social media management and content creation. These tools utilize advanced algorithms to automate processes like content generation, audience engagement, and data analysis, significantly reducing the time and effort required by social media teams. With capabilities such as predictive analytics, targeted content recommendations, and automated response systems, these AI tools help brands maintain a dynamic presence on various platforms, ensuring they stay relevant in a rapidly evolving digital landscape.

Whether it's crafting the perfect post, analyzing user interactions, or managing multiple accounts, AI social media tools are indispensable for anyone looking to optimize their social media strategy and achieve measurable results.

Alex McFarland is an AI journalist and writer exploring the latest developments in artificial intelligence. He has collaborated with numerous AI startups and publications worldwide.