Shane Ward is the Vice President of Global Professional Services at Certinia. His article is part of International Services Week (June 22–26, 2026), an industry-wide initiative bringing together services leaders, practitioners, and researchers to share what's working, challenge what isn't, and build the kind of collective intelligence no single firm develops on its own. This year's theme — Accelerating with AI, Leading with Judgment — centers on what it takes to lead with trust, judgment, and accountability when the stakes are yours. Explore the full program and find out how to get involved at ServicesWeek.com.
