Thought Leaders
Turning AI Ideas Into Impact: A Practical Framework for Evaluating Proofs of Concept and More

AI has moved long beyond hype. Most enterprises now expect tangible value from AI – fewer manual tasks, better decisions, and quicker anomaly detection. Beyond that, they demand solutions that are both reliable and easy to implement.
Market signals are sobering. In 2025, 42% of companies reported discontinuing their ongoing AI initiatives. The number increased by 25% compared to the previous year, 2024. Despite the surge in pilot projects and proof-of-concepts (PoCs), success remains difficult to achieve. Studies suggest that approximately 80% of AI projects fail. Further, only about 11% of organizations were able to successfully scale their prototypes to enterprise-grade systems. Clearly, something isn’t working.
Why AI PoCs Fail: Three Root Causes
Reason 1: Pilot Paralysis & Misaligned Priorities
In sandbox environments, teams often develop impressive AI models, approaching them like science projects. However, they then tend to neglect the path to production – ignoring essential aspects such as integration, authentication, observability, governance, and user adoption.
The alignment problem runs deeper: without shared success metrics, departments pull in different directions. Product chases features, infrastructure hardens security, data teams remediate pipelines, and compliance drafts policies – often independently. The result is motion without momentum.
Without unified goals, companies lack mutual understanding of what AI should accomplish and how to approach implementation.
Reason 2: Data Quality & Silos
It’s a well-known fact that AI requires a vast amount of data. Despite investing heavily in their data platforms, many organizations struggle with inconsistent, incomplete, duplicated, or stale data. Examples include fragmented access or unclear ownership and lineage. These issues inflate costs, slow delivery, and leave PoCs in limbo.
Reason 3: Measuring the Wrong Things
Tech Teams evaluate AI models on metrics such as precision, recall, or accuracy. These metrics show how well a model performs compared to random guessing.
Leadership however, determines funding based on business outcomes. Accuracy without impact doesn’t matter. Organizations should translate model performance into time saved, revenue gained, costs avoided, and risk reduced – and consistently report on these metrics.
A Seven-Step Framework for Evaluating AI Ideas
A structured way of evaluating AI ideas is the framework below. The steps are based on industry research, practical experience, and insights from the most recent reports.
1. Define the problem and ownership
Every strong AI initiative begins with a clearly defined business problem and a responsible project owner. The challenge should be specific, measurable, and significant enough to matter – like high churn rates or slow loan approvals. And ownership should rest with a business leader who will implement the solution.
For example, Lumen Technologies quantified that its sales representatives spend four hours researching prospects. When automation was brought into the process, it offered $50 million in resources per year.
2. Evaluate task suitability
The next step is to assess the suitability of the task. Not every process benefits from AI. Repetitive, high‑volume tasks are ideal candidates, while high‑risk decisions often still require human oversight.
A key question to ask is what level of error can be tolerated. In sensitive domains, even minor mistakes necessitate a human‑in‑the‑loop with the appropriate approvals. Sometimes, a simpler automation or redesign can deliver the same outcome faster and at a lower cost.
3. Assess data readiness
High-quality, accessible, and governed data is the backbone of AI. Organizations must examine whether their data is sufficiently available and representative, and whether it is legally usable. They must also determine if quality issues such as duplicates, missing values, bias, or drift are addressed. Additionally, they must ensure that governance mechanisms such as ownership, lineage, and retention are in place. Ideally, these mechanisms are supported by tools that reduce the need for manual cleaning.
4. Determine feasibility & time‑to‑value
Then, feasibility and time-to-value become central. A PoC should establish a baseline within weeks, not months. If not, narrowing the scope or reducing data dependencies can help speed up the process.
Teams should determine if they have the necessary skills, infrastructure, and budget in place, including those related to machine learning (ML), data engineering, MLOps, domain expertise, security, and compliance. If not, it’s important to plan for training or external support.
Further, teams should estimate QPS, latency SLOs, and token/unit costs early to determine whether transaction volumes and latency expectations can realistically be met.
5. Estimate business impact & return on investment (ROI)
The fifth step is to estimate the business impact and ROI. Rather than focusing solely on model accuracy, leaders should consider a comprehensive set of business metrics – such as hours saved, cases handled, conversion rate increase, and reduction in rework or claims. They should further take into account the total cost of ownership, which includes infrastructure, licenses, APIs or token usage, maintenance, monitoring, and retraining costs. Ideally, in early alignment with finance, they should also factor in net present value, payback period, and sensitivity analysis. This breadth of evaluation increases the chance of scaling.
6. Identify risks & regulatory constraints
Risk and regulation follow. Any AI system must respect privacy, security, and fairness requirements, which vary by jurisdiction. These include the EU’s GDPR and AI Act, U.S. frameworks such as NIST RMF, the UK’s pro-innovation regulatory principles, and emerging ISO/IEC standards worldwide.
Sector contexts add specific requirements too: insurers face solvency and fairness obligations, while healthcare demands explainability and clinical validation. A clear view of these compliance pathways avoids costly surprises.
7. Plan for integration & adoption
Finally, the importance for integration and adoption must not be overlooked. All too often, organizations celebrate a successful prototype, only to find that it stalls when handed over for production.
In some cases, technically robust pilots have been abandoned simply because they caused more problems than they solved. Common pitfalls include workflow mismatch, duplicating the workload for the employees, or a lack of trust, which can be caused by users not being trained or consulted.
To counter this, integration must be considered from the outset to ensure that AI fits smoothly into existing systems. Strong change management – training, clear communication, active champions and incentives – builds adoption.
Equally important is operability, which involves defining SLAs and SLOs, monitoring for drift or misuse, and maintaining rollback options. These measures ensure resilience and foster confidence, turning pilots into enduring solutions.
Decision Matrix: Comparing AI Ideas
The decision matrix is a practical tool for comparing multiple AI ideas simultaneously. Each dimension of the framework is assigned a weight reflecting its importance. The higher the score, the stronger the case to proceed (total of all weights is 100).
Teams can then score each idea’s performance against detailed bands within each dimension. These scores are combined into a single figure: Weighted Score = (sum of weights × normalized scores)/100.
The weights are not fixed. They should reflect your organization’s priorities. For example, in a highly regulated bank, Risk & Regulation might deserve a weight of 20 or 25 instead of 10. In a fast-scaling SaaS company, however, Business Impact & ROI might be weighted at 25, while Regulation could be weighted at only 5. And data-heavy industries (e.g., pharmaceuticals, insurance) might place greater importance on data readiness.
Case Studies: Applying the Framework
To show how the framework translates into concrete decisions, the two examples below are evaluated along the same seven dimensions used in the decision matrix. To demonstrate the logic, we’ve used one example weighting scheme. In practice, however, each company should adjust these numbers.
| Project Details | Insurance: Claims Triage
A large insurer was struggling with delays in claims processing because adjusters were spending hours reading and summarizing notes. |
Banking: Loan Approval
A retail bank wanted to fully automate loan approvals. The bank hoped to speed up approvals and cut costs to compete with fintechs. |
| Problem & Ownership
Weight: 15 Scoring: 0 = vague/low value problem, no owner → 5 = clear, measurable pain point with accountable sponsor |
Clear pain point: delays in claims processing.
Strong accountable owner (Head of Claims). Score: 5/5 |
Vague objective.
No clear accountable business owner. Score: 2/5 |
| Task Suitability
Weight: 10 Scoring: 0 = high risk/low tolerance, no fit → 5 = strong fit (repetitive, decision support, interpretable, or clear augmentation role) |
Repetitive summarization task, manageable risk with human oversight.
Score: 4/5 |
High-risk, near-zero tolerance. Poor fit for full automation.
Score: 1/5 |
| Data Readiness
Weight: 15 Scoring: 0 = no relevant data → 5 = abundant, high quality, accessible data with governance |
Rich historical records, good quality and governed.
Score: 4/5 |
Fragmented bureau data, bias risks, inadequate governance.
Score: 2/5 |
| Feasibility & Time to Value
Weight: 15 Scoring: 0 = cannot prototype in <12 weeks, skills missing, infra gaps → 5 = baseline possible in <4 weeks, skills available, infra ready. |
Prototype feasible within weeks using retrieval-augmented generation.
Score: 4/5 |
Prototype would take months. Skills and governance lacking.
Score: 2/5 |
| Business Impact & ROI
Weight: 20 Cost savings: 0 = none, 2 = <5%, 4 = 5–10%, 6 = 10–20%, 8 = 20–30%, 10 = >30%. Time savings: 0 = none, 2 = <10%, 4 = 10-25%, 6 = 25-50%, 8 = 50-75%, 10 = >75%. Revenue impact: 0 = none, 2 = <5%, 4 = 5-10%, 6 = 10-20%, 8 = 20-30%, 10 = >30%. User experience: 0 = no change, 2 = minor, 4 = moderate, 6 = significant, 8 = high, 10 = transformational. Interest/adoption: 0 = none, 2 = slight, 4 = noticeable, 6 = significant, 8 = market leader, 10 = disruptive. |
€1.8M annual savings. Payback in under a year.
Score: Cost savings: 7/10 (~20% savings) Time savings: 6/10 (~25–50%) Revenue impact: 4/10 (~5–10%) User experience: 6/10 (significant) Interest/adoption: 6/10 (significant) → Average ≈ 5.8/10 → Score: 3/5 |
Upside attractive but outweighed by regulatory and reputational risk.
Score: Cost savings: 2/10 (<5%) Time savings: 2/10 (<10%) Revenue impact: 3/10 (~5%) User experience: 4/10 (moderate) Interest/adoption: 3/10 (noticeable) → Average ≈ 2.8/10 → Score: 1/5 |
| Risk & Regulation
Weight: 10 Scoring: 0 = high unmanaged risk → 5 = low risk, manageable, compliance path clear |
GDPR-compliant. Risks manageable with human-in-the-loop.
Score: 4/5 |
Severe regulatory exposure. Gaps in fairness, explainability, and compliance.
Score: 1/5 |
| Integration & Adoption
Weight: 15 Scoring: 0 = major disruption/no plan → 5 = seamless integration with workflows, training/change plan in place |
Smooth integration into adjuster console. Training and phased rollout required.
Score: 4/5 |
Would disrupt underwriting workflows. Low likelihood of adoption.
Score: 2/5 |
| Weighted Calculation
= Σ (weight × normalized score) / 100 |
(15×5 + 10×4 + 15×4 + 15×4 + 20×3 + 10×4 + 15×4) / 100 = 395 /100
= 4/5 → High Priority |
(15×2 + 10×1 + 15×2 + 15×2 + 20×1 + 10×1 + 15×2) / 100 = 160/100
= 1.6/5 → Not Viable |
| Outcome | Proceed with phased rollout and monitoring. | Stop full automation. Re-scope to augmented underwriting (AI supports, human decides). |
These two cases show how the seven‑step framework converts abstract evaluation into concrete decisions. In insurance, the structured assessment revealed a strong candidate worth pursuing. In banking, it exposed critical gaps that showed that the project is more suitable for a simpler automation.
Conclusion: Closing the Loop from Root Causes to Actions
Treating AI like any other strategic investment – defining the problem, testing feasibility, quantifying business impact, managing risk, and ensuring adoption – dramatically improves the odds of turning ideas into enterprise value.
The decision matrix and scoring system provide a structured way to compare options, allocate resources, and confidently terminate initiatives lacking merit. Companies shift from experimentation driven by hype or the fear of missing out to disciplined execution that creates a lasting competitive advantage.


